HOLLYWOODLAND PRIVATE CONTENT PARK & RESIDENCE™
Where the World Already Comes to Create
VALUE PROPOSITION
A Branded Experiential Real Estate & Creator Economy Concept, Focused on Impact and In Real Life Experiences.
We are building a creator first “third space” where brands, creators, and communities co produce content that generates continuous media, global distribution, audience engagement, and recurring revenue allowing brands to plug into an always on cultural channel instead of renting temporary attention. Anchored beneath the iconic Hollywood Sign, the flagship destination transforms every activation into global visibility, meaningful connection, measurable impact, and monetizable content. Ongoing documentary series filmed on the land capturing the build process, behind the scenes moments, and immersive IRL experiences alongside the annual Hollywood Content Awards™ further elevate the project into a globally recognized landmark entertainment and cultural platform.
We are building a creator first “third space” where brands, creators, and communities co produce content that generates continuous media, global distribution, audience engagement, and recurring revenue allowing brands to plug into an always on cultural channel instead of renting temporary attention. Anchored beneath the iconic Hollywood Sign, the flagship destination transforms every activation into global visibility, meaningful connection, measurable impact, and monetizable content. Ongoing documentary series filmed on the land capturing the build process, behind the scenes moments, and immersive IRL experiences alongside the annual Hollywood Content Awards™ further elevate the project into a globally recognized landmark entertainment and cultural platform.
WHY THE HOLLYWOOD SIGN?
THE WORLD LOOKS HERE FIRST
YET,THIS IS
THE CURRENT STATE OF HOLLYWOOD
THE CURRENT STATE OF HOLLYWOOD
A FALLEN STAR OF TOURISM
Outdated Model
- Static sidewalk stars, no digital value ($85K)
- Awkward photo ops; wax figures with no tech
- No Gen Z/Alpha engagement, 2-star app rating
- Called "the world's worst tourist attraction" on Reddit
HollywoodLand Content Park Solution
- HoloFame™ holograms, interactive creator legacies
- Live storytelling, AI narration & digital profiles
- Commerce-ready: live-streaming, product drops & brands
- Shareable experiences tied to charity & mentorship
WE BELIEVE IT'S TIME
FOR A NEW ERA
MODERN FAME DESERVES A NEW ADDRESS,
DIRECTLY UNDER THE SIGN
Project Site Map: 2026 Pre-Build & Renovation (3 properites to break ground in 3 months)
*Minimal construction, maximum cultural yield. Facade pre-approved. Mirrored Cube RV launches immediately. Founding Circle: July 4th, 2026.
THE OPPORTUNITY
DIRECTLY UNDER THE SIGN
DIRECTLY UNDER THE SIGN
HollywoodLand transforms 6+ vacant lots, 900 feet from the Hollywood Sign into a first-of-its-kind creator campus: a private content park and luxury residence.
6+
Lots
Vacant & underutilized parcels
1.5M+
Visitors
Regional visitors by foot on land
2026
Timing
Perfect timing with FIFA26 and America's 250th Anniversary
350K
Selfies taken
Already a top creator destination organically
SEE WHAT'S BEEN SHOT AT THE PROPERTY
3D Projection Mapping on the sign (as seen on BET) Proposed: Super Bowl 27 & LA28 Olympics
01:00
YouTube
Coty Brand Story Icon: Miley Cyrus for Gucci Flora
Blurring the lines between reality and imagination, Miley Cyrus stars in the latest campaign by Sabato De Sarno for the new Gucci Flora Gorgeous Orchid Eau de Parfum telling a story of empowerment and self-love, one that embodies the radiant and unexpected facets of the new fragrance. #GucciFlora #MileyCyrus #GucciBeauty Creative Director: Sabato De Sarno Artistic Director: Riccardo Zanola Art Direction: Lolita Jacobs & Jean-Baptiste Talbourdet-Napoleone Directors: Jacob Bixenman an
05:25
YouTube
BET Shines On The Iconic Hollywood Sign! | BET Awards '22
A behind the scenes look at what it takes to pull off a never before seen reveal for this year’s promo of the BET Awards 2022 on the iconic Hollywood sign. SUBSCRIBE to #BET! ►► http://bit.ly/1U0v9xG Stream Black Culture with BET+. Kick back and enjoy movies, TV series, exclusive originals and the best of Tyler Perry. Sign up for BET+ ►► http://bit.ly/betplus Connect with BET Web: http://www.BET.com Facebook: http://www.facebook.com/BET Twitter: http://www.twitter.com/BET Instagram: http://
L.A. TEQERS on Instagram: "@teqball you are never really playing an opponent. You are playing yourself, your own highest standards, and when you reach your limits that is real joy. #teqball #sportofth
35 likes, 2 comments - lateqers on December 13, 2019: "@teqball you are never really playing an opponent. You are playing yourself, your own highest standards, and when you reach your limits that is real joy. #teqball #sportofthefuture #lovethegame #hollywood #lateqers #losangeles #venice #california #la #hollywoodsign".
A NEW HOME FOR
CONTENT, LEGACY & STORYTELLING
And everyone's been here, or wanting to come.
ORIGINAL STREAMING SERIES
An original streaming slate, network to be announced, filming begins Summer 2026
Trash Series, Hollywood: Documenting our parcels of the original HollywoodLand's transformation into the world's #1 Airbnb Experience and cultural destination.
Live At The Sign™: A monthly zodiac-themed series of performances, storytelling, and auctions, with proceeds donated to impact initiatives. Behind the brands, creators, and storytellers building the Live At The Sign™ ecosystem.
Oceyon : Creators, explorers, and cultural icons journey from the Hollywood Sign to deep-sea expedition sites worldwide uncovering lost treasures, hidden history, and billion-dollar underwater assets through cinematic storytelling and live auctions for impact.
HOLLYWOOD CONTENT AWARDS™ & HALO PRIZE™
The first creator festival to rival Cannes Lions & Oscars Week (Hollywood Content Week / Festival)
Hollywood Content Awards is a new global platform that celebrates real-time culture creation, anchored beneath the Hollywood Sign, where the world's most iconic backdrop becomes a live stage for content, impact, and community.
What Are the Hollywood Content Awards?
A new global platform honoring real-time culture creation, anchored directly beneath the Hollywood Sign.
A new global platform honoring real-time culture creation, anchored directly beneath the Hollywood Sign.
A New Kind of Awards Show
Built for the creator economy, not the studio system. Celebrating live culture made through phones, communities, music, sport & travel.
Live Creator Stage
The Hollywood Sign becomes a live backdrop for performances, activations & cultural moments, not just a photo op.
The Halo Prize™
The highest honor in content creation. Awarded to creators who combine impact, reach & cultural storytelling.
Brand Laboratory
Category-exclusive brand partners activate in real time alongside the world's top creators.
Cultural Outpost
A year-round platform where content is made, experienced, and honored, not just screened.
Global Distribution
Streamed live across TikTok, YouTube, Instagram & major platforms to a global creator audience.
WELCOME TO HOLLYWOOD 3.0
WORLD-CLASS AMENITIES FOR THE CREATOR ECONOMY
Film Set - Experiential Temporary Activations While We Build
CREATOR CONTENT PRODUCTION STUDIOS High-end suites for podcasts, livestreams, short films, and branded content.
LIVE AT THE SIGN™ PERFORMANCE STAGE Outdoor venue for global performances and live streams.
BRAND CREATOR LABS & TINY CUBE STUDIOS Dedicated spaces for brand collaborations and social media content.
HOLOFAME / HOLOGRID MEDIA WALL Holographic displays for digital art, broadcasts, and activations.
HOLLYWOOD GIVING TREE™ Sculptural philanthropic installation (commissioned with Studio Drift).
CREATOR RESIDENCY & AIRBNB CULTURE SUITES Themed accommodations for visiting artists and paying guests.
PADEL COURT, SCREENING GARDEN & WELLNESS EXPERIENCES Multi-use lifestyle amenities.
SUMMIT TO THE SIGN & VIP TERRACES Observation decks with panoramic LA views and perfect selfie spots.
Padel Court, Flex BasketBall Branded Luxury Court for dinners, brunch, film and more. 2026
Hollywood Giving Tree™ arrives by Feb 2027 for Super Bowl 27 under the Sign — an immersive, one-of-a-kind sculpture that blends into nature and lights up for impact.
FOUNDING CO-BRANDING PARTNER
CATEGORY EXCLUSIVITY
An invitation-only opportunity to co-build and co-brand the world’s premier content platform beneath the Hollywood Sign.
What This Invitation Unlocks
Participation: $888K – $5M+ (multi-year, category dependent)
Response Requested by May 21, 2026
Participation: $888K – $5M+ (multi-year, category dependent)
Response Requested by May 21, 2026
SIGNATURE CAMPUS AMENITIES
World-class environments designed to inspire creation, enable collaboration, and deliver unforgettable brand and cultural experiences.
World-class environments designed to inspire creation, enable collaboration, and deliver unforgettable brand and cultural experiences.
GLOBAL BRANDS (Proposed)
IMPACT & GIVE BACK
HollywoodLand Content Creator Economy: Test Pilot
HollywoodLand Content Creator Economy: Test Pilot
Hollywood Content Awards™
Serves as a satellite production hub for HCA projects and award programming
Sustainable Film Fund
Direct access to grants and co-production financing for qualifying projects
Impact, Corporate Social Responsibility Karma Credits & Halo Prize
Philanthropic and impact-driven recognition tied to property activations
Hollywood Content Prize
Positions HollywoodLand as a launchpad for prize-winning creators
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HOLLYWOOD NEEDS A FACELIFT
MEET THE TEAM BEHIND THE REVIVAL
MEET THE TEAM BEHIND THE REVIVAL
Award-Winning Visionaries in Luxury, Museums, Impact & Tech: DREAM TEAM LINK
Ready to deliver what Los Angeles needs.
Building the Platform & IRL Experience
Our Curators:
Farah Selena
Tino Schaedler
Christian Lamb
Sustainable Film Fund
Our Curators:
Farah Selena
Tino Schaedler
Christian Lamb
Sustainable Film Fund
